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Health Literacy for Muslim Consumers: A strategic demarketing approach

Haq, Farooq, Medhekar, Anita and Ferdous, Tabassum (2011). Health Literacy for Muslim Consumers: A strategic demarketing approach. Journal of Global Intelligence & Policy,4(4):54-66.

Document type: Journal Article
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IRMA ID 82056760xPUB18
Title Health Literacy for Muslim Consumers: A strategic demarketing approach
Author Haq, Farooq
Medhekar, Anita
Ferdous, Tabassum
Journal Name Journal of Global Intelligence & Policy
Publication Date 2011
Volume Number 4
Issue Number 4
ISSN 1942-8189   (check CDU catalogue  open catalogue search in new window)
Start Page 54
End Page 66
Total Pages 12
Place of Publication Nashville TN USA
HERDC Category C1 - Journal Article (DIISR)
 
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Created: Fri, 17 Jan 2014, 00:44:45 CST